One Simple Idea: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work

By Stephen Key

Turn your one basic thought into millions―without lifting a finger!

“Ever heard of Teddy Ruxpin or Lazer Tag? either have Stephen Key’s mark on them. he's the Yoda or ‘renting’ principles for severe passive source of revenue. From how-to to battle tales, it is a nice book.”
―Tim Ferriss, writer of The 4-Hour Workweek

“Mr. Key’s brilliance, knowledge, and perception will make you wealthy. purchase this book!”
―Mark Victor Hansen, bestselling writer and co-creator of the chook Soup for the Soul® series

“Stephen Key has written a e-book overflowing with the all-important info that inventors desire: a step by step advisor via every little thing that is going right into a winning product introduction.”
―Gary Dahl, puppy Rock® inventor

“A magnificent consultant for an individual who desires to be a winning entrepreneur.”
―John Osher, innovation guru who created SpinBrush®, Stretch Armstrong®, Spin Pop®, and Quattro® Titanium Trimmer Razor

“Tired of operating for company the US? uninterested in residing paycheck to paycheck? One uncomplicated Idea can train you ways so as to add a number of zeros in your source of revenue. purchase this booklet and stay your desires now!”
―Kevin Harrington, infomercial king and featured investor on Mark Burnett’s Shark Tank

“Stephen Key turns traditional inventing ‘wisdom’ on its head and obviously outlines how someone can earn a significant source of revenue with One uncomplicated Idea.”
―Tamara Monosoff, founding father of mother Invented® and writer of The mother Inventors Handbook and Your Million buck Dream

“Whether you're a author or a connector, this publication might help you switch your principles right into a pleasant, ecocnomic occupation. learn it and WIN!”
―Patrick Lonergan, former vp and common supervisor, Johnson & Johnson, and president/partner of NUMARK Laboratories, Inc.

About the Book:

For so long as you could consider, you’ve had a dream. You’ve longed to determine your product inspiration come to fruition so that you by no means need to paintings for a person else again.

Stephen Key has been dwelling this dream for 30 years. The developer of such profitable items as Michael Jordan’s WallBall®, the Spinformation® rotating label, and HotPicks® guitar choices, he understands larger than a person the right way to make an exceptional dwelling as an entrepreneur. Key develops principles for brand spanking new items, licenses them out, collects royalty tests, and doesn’t glance again. you are able to do it, too. All you wish is One basic Idea.

In this ebook, Key finds the secrets and techniques that helped him and hundreds of thousands of his students―including bestselling writer Tim Ferriss―turn their creativity right into a passive source of revenue generator through “renting” an concept to a firm, which looks after R&D, creation, advertising and marketing, revenues, accounting, distribution, and every little thing else you don’t are looking to do.

You’ll be surprised at how basic the method of licensing an idea for revenue truly is. Key explains how to:

  • Keep your principles safe―without spending time and cash on a patent
  • Be your individual boss―without officially establishing a enterprise
  • See your product visit market―without footing a dime in charges
  • Make very likely sizeable money―without quitting your day job

The age-old company assumption that principles needs to come from inside organisations has been shattered. From worldwide organizations to small companies, businesses became so convinced in outdoor marketers that licensing is now a $500 billion undefined. companies desire “freelancers” like Key―and you―to offer inventive, marketable rules for brand spanking new offerings.

With One uncomplicated Idea, there’s no prototyping, no patents, and, better of all, no probability. you can also make the approach paintings for you―rather than the wrong way around.

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Do you're keen on to buy digital contraptions? Cosmetics? Toys? instruments? Kitchenware? Or the other form of stuff? if that is so, then you definately are certified to dream up rules for brand new and renewed items after which license them. Welcome to the recent global of Innovation you have got heard it acknowledged that inventors are our most dear source. I say rules are our most beneficial source. If we will resolve the various world's such a lot vexing difficulties, from saving the surroundings to curing ailments, the solutions are going to return via new considering.

Licensing your rules has develop into more uncomplicated than ever, due to the web in addition to to new instruments and methods that show you how to skip the prototype and patent approaches (which you will examine in bankruptcy II). however the most vital aspect riding the fashionable licensing wave is the innovation-driven international market that has replaced the best way businesses do company. businesses of all sizes and in all industries have discovered that to stick within the online game, every so often simply to remain alive, they have to innovate regularly and speedy.

The 2 strongest instruments you should use to teach and promote the advantages of your suggestion are: HE greatest A one-line profit assertion " A one-page promote sheet III 139 140 • ONE uncomplicated notion what is appealing approximately those benefit-selling instruments is so that you can create either yourself-quickly, simply, and inexpensively. Create a Door-Opening gain assertion i will not count number what percentage occasions i have stood and listened whereas an entrepreneur or product developer rambled on for 15 to half-hour or longer responding to my basic assertion, "Tell me approximately your concept.

You recognize the industry, and also you commence before everything of the innovation technique: with an idea. there are such a lot of principles in the market looking forward to you in finding them. you simply need to examine issues a bit in a different way. Take an in depth examine the goods you employ at domestic, at play, within the advertisements in magazines. continue your eyes open and search for an easy concept that you are feeling captivated with. in case you are enthusiastic about it, it's possible you'll be ready to "innovate correct" and get a firm enthusiastic about licensing it. That brings me to a different appealing factor approximately open innovation: it is a one-size-fits-all process.

Yet they're so excited by doing it the previous method that they could not listen me while i began explaining what I do. as an alternative, they checked out me as though I had a 3rd eye. (Although, in a while, a lot of them referred to as me requesting recommendation. ) once more, I spoke to the staff of 1 of the most desirable commercial layout organizations within the state. I doubt i'll be requested again. obviously, businesses are looking to grasp directly to their top humans. In impact, I confirmed all their really good designers the keys to flee the felony of employment.

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